BURBANK, May 21, 2008. . . Disney Channel has ordered the live-action comedy series, "Welcome to Mollywood" (working title), with rising young star and recording artist Demi Lovato ("As the Bell Rings," "Camp Rock") in the lead role, it was announced today by Gary Marsh, president, Entertainment, Disney Channels Worldwide.
Marsh said, "Our success is completely driven by the talent we partner with -- in front of and behind the camera. The entire ‘Mollywood’ creative team is the best in the business when it comes to creating break-out kid and family comedy. And Demi Lovato -- actress, singer and songwriter -- is without a doubt the next big talent to emerge from Disney Channel."
The multi-talented Lovato was introduced to Disney Channel viewers last year in the short form comedy series "As the Bell Rings." She next stars in two Disney Channel Original Movies, "Camp Rock," opposite the Jonas Brothers (premiering Friday, June 20), and "Princess Protection Program" with Selena Gomez (premiering later this season). She has a solo recording contract with Disney's Hollywood Records and will perform this summer on the Jonas Brothers "Burning Up" concert tour.
"Welcome to Mollywood" also stars Tiffany Thornton (of the upcoming Disney Channel Original Movie "Hatching Pete") as Tawni Hart, Brandon Mychal Smith as Nico, Doug Brochu as Grady and Allisyn Ashley Arm as Zora.
In "Welcome to Mollywood," Lovato stars as Molly, a talented 15-year-old Midwestern girl who, after a nationwide search, is chosen to travel to Los Angeles to join the cast of the most popular and long-running teen sketch comedy show on TV. Set around Molly's home and work life, the series will feature a show-within-a-show, with fully produced comedy sketches. The sitcom will begin production in September for premiere during the 2008-09 season on Disney Channel.
"Welcome to Mollywood" is executive-produced by Brian Robbins and his producing partner, Sharla Sumpter Bridgett, under the recently formed company Varsity Pictures. Steve Marmel (Toon Disney/Jetix's series "Yin Yang Yo," "Fairly Odd Parents") will also executive-produce, along with Michael Feldman (Disney Channel's "That's So Raven," "Cory in the House"). The pilot was directed by Lee Shallat Chemel and is her fourth pilot that has been picked up as a series for Disney Channel. Her additional pilots are "Hannah Montana," "The Suite Life of Zack & Cody" and "That's So Raven." The pilot was written by Steve Marmel and Michael Feldman, and the series is being produced by Varsity Pictures and It's a Laugh Productions.
The multi-talented Lovato was introduced to Disney Channel viewers last year in the short form comedy series "As the Bell Rings." She next stars in two Disney Channel Original Movies, "Camp Rock," opposite the Jonas Brothers (premiering Friday, June 20), and "Princess Protection Program" with Selena Gomez (premiering later this season). She has a solo recording contract with Disney's Hollywood Records and will perform this summer on the Jonas Brothers "Burning Up" concert tour.
"Welcome to Mollywood" also stars Tiffany Thornton (of the upcoming Disney Channel Original Movie "Hatching Pete") as Tawni Hart, Brandon Mychal Smith as Nico, Doug Brochu as Grady and Allisyn Ashley Arm as Zora.
In "Welcome to Mollywood," Lovato stars as Molly, a talented 15-year-old Midwestern girl who, after a nationwide search, is chosen to travel to Los Angeles to join the cast of the most popular and long-running teen sketch comedy show on TV. Set around Molly's home and work life, the series will feature a show-within-a-show, with fully produced comedy sketches. The sitcom will begin production in September for premiere during the 2008-09 season on Disney Channel.
"Welcome to Mollywood" is executive-produced by Brian Robbins and his producing partner, Sharla Sumpter Bridgett, under the recently formed company Varsity Pictures. Steve Marmel (Toon Disney/Jetix's series "Yin Yang Yo," "Fairly Odd Parents") will also executive-produce, along with Michael Feldman (Disney Channel's "That's So Raven," "Cory in the House"). The pilot was directed by Lee Shallat Chemel and is her fourth pilot that has been picked up as a series for Disney Channel. Her additional pilots are "Hannah Montana," "The Suite Life of Zack & Cody" and "That's So Raven." The pilot was written by Steve Marmel and Michael Feldman, and the series is being produced by Varsity Pictures and It's a Laugh Productions.
"The creative team of Marmel and Feldman, along with Demi Lovato and the entire cast, will support the success of this unique and highly conceptualized comedy for tweens," stated Robbins. "We look forward to moving into production and to working closely with Disney Channel on the series."
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